smart commerce: Amazon launches initiative for ‘digital dukaans’: Key details

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At its flagship annual summit Amazon Smbhav, Amazon India Announced the launch Smart Commerce – A new initiative to transform local stores’Digital shopAccording to the e-commerce giant, smart commerce will allow local stores Digitize Their offline activities provide their walk-in customers with an enhanced in-store shopping experience and create their own Online Storefront to serve customers directly.
In the coming weeks, Smart Commerce will release its first set of solutions to help local stores digitize billing and inventory management. Amazon says it will then launch capabilities to enable them to create their own online storefront in minutes and serve their customers through a voice and chat-based shopping experience.
Amit Agarwal, SVP, India and Emerging Markets, Amazon, said, “Today we are thrilled to launch Smart Commerce which will enable any store to become a truly digital store and provide the best customer service. Amazon Wherever they are – in their physical store, directly through their own online storefront or on Amazon.in. We are just getting started and are committed to digitizing one million small businesses by 2025.

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